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It seems like holiday promotions have already started for many retailers and the promotion timetables are even earlier than last year. On a recent trip through my local big box retailer I noticed that Christmas decorations are already out, just one aisle down from the Halloween decorations.
We're humbled and honored that Akamai was one of only three companies to earn a perfect '5' rating from every judge in this year's Streaming Media 100. The annual list includes "The One Hundred Companies that Matter Most in Online Video," highlighting those considered to be the "most interesting, important and influential" in the industry, according to the publication.
A pharmaceutical company decides to go global for a lot of reasons: Perhaps they want to expand into developing markets that are less saturated. Or they may need to conduct global clinical trials to get broader and more diverse participant base.
As we head into the holiday season, retailers have begun preparing their organization and technology for the surge in online and offline traffic. New hires, new technologies and new procedures are being implemented to ensure a smooth, successful selling period. Success won't only be measured by revenue, though that is the primary figure, but also by traffic, conversion rates, average order value, and numerous data points around customer loyalty (how
We're counting down the days to Velocity New York (October 12-14) where Akamai will join web performance and DevOps experts from some of the most innovative companies in the world. Come by kiosk #22 to see the Akamai team and get a preview version of our upcoming High Performance Images O'Reilly book or see how we can help your site achieve peak performance.
The calendar may read September but for the retail industry, it's time to start preparing for holiday season, as traffic volumes to their websites and apps will start to increase. While increase in traffic volumes can certainly correlate to positive impact in sales, surges in activity can also result in downtime, if retailers are not ready for it.
Over the last several years, many users have adopted mobile devices, including smartphones and tablets, as their primary means of accessing the Internet. A number of studies published over the past year illustrate this trend, especially among millennials. In addition, improvements to, and greater deployment of this technology by mobile network providers have led to mobile connection speeds that rival fixed broadband connections in some geographies. LTE-Advanced, which is
We have a great webinar coming up on Sept 29th at 2pm EST - Threats to Success in the Gaming Industry. We'll be exploring gaming business challenges; this video tells you a bit more about our upcoming session. I hope you'll join us. Learn more and register to attend at: www.akamai.com/gamingwebinarNelson Rodriguez is Senior Marketing Manger for Games at Akamai.
With the continued growth in online commerce, one of the best ways to anticipate and prepare for the coming holiday season is to look back on what happened in 2014. A recent report from NRF captured data from 2014 holiday activities in North America. At a high level, the report found that consumers are more confident in the economy - leading to a likely increase in spending. "...Confidence is