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Earlier you had to choose, should you personalize or cache everything... we wanted to do both. -- Fredrik Ahlen (CTO) The business decision had been made. Fredrik Ahlen (CTO) and Patrik Wallin (Lead Developer) of Health & Sports Nutrition Group (Gymgrossisten) were going to undergo a personalization overhaul to increase conversion rates. This meant personalizing nearly everything -- category pages, product pages, product recommendations and more. It was up to
Retailers can look back on the start of this holiday season and breath a sigh of relief that all signs point to another strong holiday season. According to figures released by Adobe, Cyber Monday closed with $3.07 billion in sales setting a new single day sales record. Black Friday also set records and marked the highest spike over the five-day shopping weekend with a 109 percent jump in traffic, according
All indications are that Over-the-Top (OTT) video services will attract larger audiences, be delivered at higher bit rates, and provide viewers with more entertainment options than ever before, all of which can further complicate your already complex media strategy.Please join me on Wednesday, December 9th at 2PM ET/11AM PT as we define and discuss the rapidly shifting OTT 2.0 landscape. Whether you've already launched a new OTT service or
At the Akamai Edge Conference some of the world's biggest, most innovative brands shared ways they move their online businesses faster forward using Akamai. In a multi-part blog post series, we'll be sharing the most valuable lessons learned in the Web Performance space.
We're gearing up for some of the busiest days of the holiday season and that means we're starting to make some predictions around consumer shopping behavior and what retailers can expect to see this year. Last year around this same time, we saw an early start to the shopping season, evidenced by an uptick in activity starting as early as Nov. 2. The latest American Express Spending & Saving Tracker supports
It's evident that mobile has become the go-to shopping method for most consumers. In fact, they are continuing to browse and buy from multiple networks, making the mobile shopping experience more important than ever. With smartphone subscriptions projected to increase by an average of 15 percent a year - reaching six billion by 2020, [Ericsson Mobility Report, June 2015] it's no question that mobile has become an important consideration for
It has been a busy week for Akamai and the Cloud Networking team. In addition to launching our Cloud Networking solution category, we completed Edge, our annual customer conference, acquired Bloxx, a Secure Web Gateway company, and Orange Business Services and Deutsche Telekom announced that they selected Akamai Cloud Networking to power their business grade Internet solutions. So what does this mean for our customers?
We are happy to announce that Deutsche Telekom has selected Akamai Cloud Networking to enhance its IP-VPN portfolio. The new IP-VPN offering from Deutsche Telekom will utilize Akamai Cloud Networking Internet Transport Optimization capabilities to bolster the reliability and performance of enterprises' Internet IP-VPN traffic.
If you are a FinTech junkie like myself, you review dozens or articles each week from around the world to try to keep up with the latest hot news and hot companies in this space. Many of the articles highlight recent startups, or report on the investments banks are making in specific companies or their own innovation centers to keep pace with this hot sector. It's all very exciting, but