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I remember the days when brands captivated users online with dancing aliens (LowerMyBills.com) and Elf Yourself advertising campaigns (OfficeMax). In this new digital era, however, customers are smarter, more powerful, and dictate more than ever how and when they interact with brands. More important than price or product, customer-centric business models are the new competitive differentiator. Positive customer experiences are not only critical for corporate branding but can significantly impact
JSON Web Tokens (JWT) use digital signatures to establish the authenticity of the data they contain, as well as authenticating the identity of the signer. A valid signature check ensures that any party can rely on the contents and the signatory of the JWT. This is typically accomplished by using an asymmetric signing algorithm such as RS-256 (RSA + SHA256 hash). The "asymmetry" is where the private key of a
Organizations that do business on the web are at various stages in their digital transformation journey. Some are developing some of the most innovative and immersive digital experiences on the web, others are, for the first time, figuring out how to safely move applications to the cloud with minimal disruption to the user experience, and most are somewhere in the middle.
Beijing Summer Olympics, 2008 - I remember the butterflies in my stomach as I saw Michael Phelps touch the wall to win his 7th gold at 100m butterfly. It was a record time of 50.58 but everyone was biting their nails because the difference between winning and losing here was only a hundredth of a sec.
API traffic is exploding online and across the Akamai Intelligent Edge Platform. APIs are the connective tissue among organizations driving innovative and integrated digital experiences. As these experiences are mission critical for organizations to monetize partnerships, create connections for employees, or enable modern application architectures, they need scale, protection, and governance to be successful.
Christmas Holiday Retail Sales In early November, eMarketer forecast that the 2018 U.S. online retail holiday sales would be $106 billion, a healthy increase of 16.6% over 2017.
Over the past few years we've seen a tremendous growth in mobile traffic on the web. Because of this many of the most successful websites have invested in optimizing the experience of users on whatever device they use and however they connect to the internet. With mobile traffic now exceeding desktop, serving a quality mobile experience is more important than ever. During the recent holiday weekend, I was wondering