Competitive Differentiation Guide for Financial Services in Digital India
We are a young nation 1.3 billion strong, of which just about 500 million are active internet users. Not a small number by any means. We have world's second largest pool of internet users and our online population is larger than the total population of United States of America!
However, what we as a nation along with the whole world, really have our eyes on, are those next billion users coming online. We all are witnessing that future in the making as India's policy makers, telecom operators, regulators and businesses across various industries are collectively and relentlessly working to make it happen. Reliance Jio added 100 million users to India's internet population just in 2017 and we continue to add 10 million users per month accordingly to Google. This incredible scale and pace of India's digital revolution, presents an unprecedented growth opportunity for all business including financial services viz. banking, asset management, credit cards, payments or insurance.