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Defeat revenue-killing risks in your game's first 30 ...
You have years to bring your game from vision to reality. And just 30 days to make it a success. Successful games see higher revenue through add-ons and downloadable content. They help you secure funding and resources for your next big idea. But a staggering 95 percent of players leave a game within its first 30 days.
Friction hurts, especially in gaming
You've probably seen a long list of complaints from players, and it might even drive you to say, "If I can't keep them all happy, what's the point?" But some concerns deserve your attention, and most of those fall into a single theme. In a word: friction.
Do you want to build a server empire?
Have you ever visited a soybean farm in North Carolina? I haven't, despite the fact that it's one of the top 5 crops for the state. I have, though, visited one of the lesser known profit driving farms in NC, the server farm. To be more accurate, I visited the front end showroom for a major server manufacturer and service provider. It was a fully functioning cold server room, with
Threats don't like being ignored
I outran a ferocious dog once. The memory is still very fresh for me, despite the fact that it happened 30 years ago. What should be most impressive about this story is that I ran up fourteen flights of stairs, without stopping. I don't think I've ever accomplished this level of physical excellence ever again. I wonder what would have happened if I had been exposed to Gamma rays just
Why is your tech so lazy?
We live in a multitasking world. You see people every day surfing their phones with their right hand, mid-conversation with the person across the table from them, while also trying to make a lunch selection from the menu in their left hand. Without getting into the concerns about our mental health and the fraying of the social fabric in our personal lives, we should recognize that we are expecting more
Hoping vs planning, a tale of video game (in)securit ...
I wrote recently about my painful experience with a stolen debit card number as the result of a data breach at a games company I've loved for many years. The company certainly wasn't hoping to be attacked, and had implemented some security, but hadn't fully recognized just how many threat vectors there were, and how catastrophic the outcome could be.
Mobile Game Shame
When I glance at my phone, there's always a number that hurts my feelings a little bit. It triggers a mix of shame and trepidation, and I almost immediately want to flip to another page on the phone just so I can avoid it. It's not my step counter. It's the number of apps I have to update on the app store. I'm up to about 120 now.
The Changing Face of Video Game Innovation
Take 5 seconds to reflect over the last 10 years of gaming. It shouldn't be that hard... I recently covered 40 years of game history in one page. Fine, take 20 seconds. In the last decade, what have been the real needle-moving innovations in the video game industry?
Reflections on Video Game Industry Inflection Points
We think often about the history of video games in terms of console generations (we're in the 8th, in case you're wondering). I think about the last 40 years of gaming in terms of experience eras; specifically, what kinds of inflection points have come before, and what they felt like for us players.