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News broke last week that Twitter had scored the rights to stream 10 NFL games for a reported $10M total. While some are questioning the economics of the deal, it was clear that live streaming of major league sports is a growing opportunity.
While there have been many OTT 4K-related announcements leading up to next week's NAB Show, Akamai has already evolved the live/linear 4K workflow from controlled demonstrations to real-world, public, consumer distribution. In fact, live 4K has the potential to reach the market more quickly online as opposed to traditional methods like satellite, IPTV or cable. That's a pretty big deal.
We are less than a month away from NAB and Akamai has some big plans in store. With the amount of buzz centered around over-the-top (OTT) video, our floor presence is dedicated to bringing OTT workflow and delivery to life. Show attendees can experience a behind-the-scenes look at the technologies that are helping drive the seismic transformation in media delivery and consumption. Each section of the Akamai booth will represent
Less than a year out of college and getting ready to cover my first NAB Show as a wet-behind-the-ears trade journalist in the mid 90s, I remember receiving a fascinating (especially at the time) piece of advice. It came from a veteran of many shows, not to mention many trips to Las Vegas, shortly after I was assigned an ambitious list of conference sessions to report on during the week.
The Akamai Media team is hard at work putting together a completely new experience for you at NAB this year - you'll actually be able to walk through an OTT workflow and see firsthand what Akamai is doing to help you get your content and media files online faster, for delivery to bigger audiences at the highest quality. Stay tuned for more exciting details as the show approaches.
Electronic Arts recently announced the launch of their new division, focused entirely on esports. Within weeks, Activision, who had already launched its own esports department, announced they were acquiring MLG, one of the key brands in competitive gaming.
Do you remember when Roger Ebert declared that video games can never be art? Many of my friends in the industry threw themselves (metaphorically) on the floor in fits of rage, as if Ebert was nearby and could hear them.
I'm not a Vegas kind of guy. It's the heat mostly, but I think it's a gamble to put $1.25 in a hotel vending machine, hoping all the way that my corn chips don't get stuck on the dispenser rings. As such, it's a very big deal when I go to Vegas on purpose, and an even bigger deal when I can say I'm excited about it.
Congratulations to CBS for delivering the most streamed Super Bowl in history. According to official CBS numbers and a report by Streaming Media, the Super Bowl 50 live stream drew 3.96 million unique viewers who watched for an average of 101 minutes each. Viewers consumed more than 315 million minutes of coverage during the showdown between the Denver Broncos and Carolina Panthers, with an average audience size of 1.4 million.