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Akamai's 8th Annual Customer Conference is approaching quickly and we have some great industry speakers joining us to share how they are overcoming some of the toughest challenges in Commerce. 

Speakers from Norwegian Cruise Lines, Crocs, Mary Kay and Guitar Center, among many others will share ideas, best practices and tactics to improve customer experience and increase key performance metrics as we address key trends shaping the industry.

Setting the Stage for Akamai Edge 2014

If you create the stage setting and it's grand, everyone who enters will play their part.

That was the motto of Morris Lapidus, architect of the Fontainebleau Miami Beach, which will play host to Akamai Edge 2014 in October.
We are so excited about Akamai Edge this year that we simply can't wait to share some details.

The 2014 Digital Entertainment lineup at Akamai Edge boasts world-class speakers ready to share their knowledge and expertise starting Wednesday October 8. The program will cover live events, monetization, devices and much more.


It's that time of year, and again I have the pleasure of participating in two Edge conferences: The panel-based EdgeConf conference in San Francisco this Saturday (Sep 20th) and the Akamai customer conference, Akamai Edge, in Miami on Oct 8-10.

Both conferences are going to be a blast, and I'm looking forward to both.

Top 10 Tweets from #AkamaiEdge

It has been a week since #AkamaiEdge 2013, and we still can't stop thinking about it! It was the first time that we had a live social stream, and it allowed us to broadcast tweets and pictures on four 40" screens that were located at the Social Media Hub. People loved it!

We had over 4,100 people tweet using #AkamaiEdge during the conference, and everyone seemed to enjoy watching their tweets show up on the big screens.

Now, with over 4,100 tweets to choose from, it was a difficult task to choose the top 10. But here you have it - the top 10 tweets from #AkamaiEdge! Enjoy and we hope to see you next year.

"The future of the Internet lies on the hands of developers and architects."

While this statement sounds really great, I can't take the credit for it. The original quote comes from Tom Leighton himself, co-founder and CEO of Akamai, in a video introducing Akamai {OPEN}, part of the Akamai Open Platform Initiative.

Akamai has become one of the most reliable and popular web platforms, handling up to 30 percent of total web traffic on any given day. What that means is that virtually every user in the word surfing the web is at some point helped by Akamai to improve and secure the Internet experience. And, this kind of insight really puts the Akamai Intelligent Platform in a unique position for helping companies to gain better understanding and control over their business.

At the same time, as Tom says, the future of the Internet will be driven by those who create things; those who understand market needs; and those who create applications to address these needs and tackle problems.

And because of this, we needed to answer two important questions:

"How can we, from this privileged position, fuel the innovation the market is demanding?"

"How can we make sure our customers get the most out of their investment in Akamai while embracing new market trends (if not needs), such as a solid cloud computing strategy?'

As mentioned earlier, today we announced the Akamai Open Platform Initiative. And fundamentally, this new program provides our answer to the previous questions. Akamai has worked intensively to extend the capacities of the platform, so developers, partners and customers can take more control of their interaction with the Akamai Intelligent Platform, multiplying the reach and scope of their applications.

This, again, sounds great. But you may be wondering what does it effectively mean? Or more simply put, what would I say if I were talking to you over a cup of coffee (apart of eventually asking you to take the bill). Let's slice and dice this strategy.

The Open Platform Initiative is, ultimately, a new way for not only to our customer, but also a wide community of developers to interact with Akamai. We work tirelessly to create better services every day and this initiative is all about giving developers, customers and partners greater freedom in the way these services are consumed. We have opened up our core technology,granting more insight and more control through program elements including:

  • A developer website (developer.akamai.com) where we are exposing APIs so Akamai services can be consumed, edited and monitored programmatically. The great thing is that it enables developers to integrate Akamai services with other technologies.
  • A newly designed Luna Control Center customer portal providing greater self-serviceability. For example, Property Manager is a new tool that allows customers to fully edit, control and manage the behavior of Akamai Intelligent Platform™ in relation to their sites and applications. And even though I call myself a fan, it seems that I am not the only one. We are observing great customer adoption both in frequency and intensity of use. We've also added capabilities such as Predictive and Intelligent Alerts, support for Single Sign On and simplified User Management (the ability to drag and drop widgets to personalize your view of Akamai assets) as part of the Open Platform Initiative.

Property Manager Adoption.png

  • A significant group of Integration Services that range from providing real time access to relevant big cloud data to executing customer's business workflow tasks -- all of which can be integrated with third-party technologies to create a wider scope of applications.
I like to say that the Akamai Open Platform Initiative is part of the process of 'cloudifying' Akamai. While this word may sound a bit weird, we are used to hearing that a particular site, one which kept performing smoothly even during an attack did so because it was 'akamaized', right?

Never more true than today, you have the power of Akamai, and then, potentially, the next big thing in the Internet, at your fingertips.

Miguel Serrano Palacio is a Senior Product Marketing Manager at Akamai

Get Inspired at Akamai Edge 2013!

Edge is a must-attend event for global Internet business leaders looking to take their online operations to the next level. In addition to great networking events and amazing speakers, Edge connects you with the tech experts and innovation engineers who are available for hands-on lab sessions, 1:1 consultations, or an informal chat. All have the insight and know how to address your technical challenges head-on - no matter what they may be. 


Once registered, you're able to book a session with an Akamai Innovation Engineer by emailing us with your session topic request

Space is limited so book today! 

See you in D.C.!

Brad Rinklin 
Chief Marking Officer, Akamai

Akamai Edge 2013: The Deeper Security Dive

A few days ago I told you about all the security awesomeness planned for the Akamai Edge customer conference. Today, I'm delving deeper into the agenda for a look at the more technical talks.

For the overview, see the post "Security Front and Center at Akamai Edge 2013."

Now for that deeper dive...

Wednesday, Oct. 9:

Noon-1:30 p.m.: Financial Services Roundtable Lunch: Security Information Sharing - Lessons Learned from Financial Services: Join us for our annual financial service luncheon and roundtable discussion. This year's topic will include speakers from the FS-ISAC (Financial Services Information Sharing and Analysis Center), USAA, and TD Bank. Come learn about the FS-ISAC, and hear how the financial services industry shares threat intelligence to protect critical systems and assets. Take part in the conversation, share your experiences, and network with your peers. The session is open all conference attendees. Commerce, High Tech and other Akamai customers are encouraged to join and learn how the banks share cyber threat intelligence.

Discussion leaders:

Rich Bolstridge, Akamai, Chief Strategist, Financial Services

Denise Anderson, FS-ISAC, Vice President, Government and Cross-Sector Programs

Don Clemmons, USAA, Technical Fellow

Dave Grau, TD Bank, Head of Threat Response, Intelligence, and Defensive Technologies

2:20-3 p.m.: Developers' Lab II: Akamai Observed Attacks and Mitigation Techniques - A Real-time Demonstration

4:20-5 p.m.: Government Forum Keynote by Joel Brenner, NSA, Former Senior Counsel - Glass Houses: Privacy, Secrecy, and Cyber Insecurity in a Transparent World

5:15-5:45 p.m.: Main Stage Partner Keynote: Observations on Modern Cyber Crime and Espionage

Thursday, Oct. 10:

10:30-noon: Kona - Web Security Roadmap: Gimme Shelter - How Kona Site Defender, IP Defender, and Cloud Security Intelligence Will Help You Weather Cyber Storms in the Coming Year: Explore the latest attack trends, from the Russian Business Network and the Al Qassam Cyber Fighters to Vietnamese Carders and Account Checkers. Learn how to tune rules to avoid "noise" and capitalize on the latest rules created to help protect customers across the Akamai Intelligent Platform. Discover how to implement the newest Kona Site Defender features and what features are still to come in 2013. Learn about how Kona IP Defender will extend protection to your entire data center. Hear how the User Validation Module has successfully defended against Account Checkers at the some of the largest eCommerce sites in the world. Understand how Cloud Security Intelligence will lead to even greater sets of rules in the future.

1:30-2:10 p.m.: Security Keynote: A Conversation with Bruce Schneier

1:30-2:10 p.m.: Developers' Lab II: Leveraging Akamai's Kona Security APIs

2:20-3 p.m.: Security Panel: Operation Abibal, Anniversary Panel - What We Have Learned: Launched in the fall of 2012, Operation Ababil has been the most visible and sustained battle in the security landscape. This well-funded, well-organized adversary has caused loss of business for many financial institutions and loss of sleep for a great many more. This panel will consist of a conversation with information security leaders from several institutions discussing what lessons they have drawn from the past year's response and practices they have put into place that have improved the security posture of their organizations and from which others can benefit. Confirmed panelists include David Cripps, CISO, Investec, Denise Anderson, Vice President Programs and Services, Financial Services Information Sharing and Analysis Center (FS-iSAC)

2:20-3 p.m.: Developers' Lab II: Akamai Observed Attacks and Mitigation Techniques - A Real-time Demonstration

3:30-4:10 p.m.: Security Tech Session: Big Data Intelligence - Harnessing Petabytes of WAF Statistics to Analyze and Improve Web Production in the Cloud: As web application attacks turn into massive campaigns against large corporations across the globe, web application firewall data increases exponentially, leaving security experts with a big data mess to analyze. Pinpointing real attacks in a sea of security event noise becomes an almost impossible tedious task. In this presentation, we will unveil a unique platform for collecting, analyzing and distilling Petabytes of WAF security intelligence information. Using the collected data, we will discuss the OWASP ModSecurity Core Rule Set project's accuracy, and reveal common attack trends, as well as our impressions and suggestions for how to wisely make the best out of the CRS project.

3:30-4:10 p.m.: Commerce Security Threat Briefing with Akamai CSIRT Director Mike Smith

Friday, Oct. 11:

9-9:40 a.m.: Security Session: USAA - Optimized Kona Site Defender and Real World Usage: Web attacks - they aren't something to fear, they are something to expect and prepare for. Please join Josh Stevens and Neelsen Cyrus, Senior Security Analysts at USAA, to hear how their team has leveraged Akamai Kona Site Defender to stop attacks while preserving site performance and availability. The team will focus on operational efficiencies gained by replacing error-prone, manual WAF updates with automation using Akamai's Network List API for Network Layer Protection.

9:50-10:30 a.m.: Security Session: The Many Dimensions of Web Security

9:50-10:30 a.m.: Developers' Session I: Leveraging Akamai's Security APIs


Security Front and Center at Akamai Edge 2013

At this year's Akamai Edge Conference, taking place Oct. 7-11 in Washington DC, security will be a central part of the agenda.

One of the three tracks this year is a Web Security Symposium, tailored to meet the needs of security professionals looking to protect their organization from unwanted network or application layer attacks, while improving the exchange of information between employees, customers and business partners on any device, anywhere. Topics include:

  • Developing strategies to secure your data, sites and applications
  • Security without compromising performance
  • Web security customer panel discussions
  • Managing enterprise global security in a hybrid cloud environment
  • Mobile security insights and best practices

Security heavyweights are featured prominently on the keynote roster.

There will be the Financial Services Roundtable Lunch on Security Information Sharing: Lessons Learned from Financial Services, and Former NSA Senior Counsel Joel Brenner will share his insider perspectives on the implications of our global reliance on the inter-connected and Internet-dependent way of life and how to address "the new faces of espionage and warfare on the digital battleground."

There will also be a keynote discussion with Bruce Schneier, founder and CTO of BT Managed Security Solutions, and Akamai CSO Andy Ellis will lead a panel discussion on the lessons of Operation Abibal.

Akamai CSO Andy Ellis offers more of an overview here:

We look forward to seeing you there!


This October at the Edge Global Conference I'll be joined by technology visionaries from a wide range of industries and organizations discussing topics related to creating cutting edge experiences ... faster. 

I'm specifically excited to share details about the new Developers' Track we'll be introducing. We have some fantastic presenters lined up, including Geoffrey Moore - Author and Business Strategies; Gene Kim - VisOps Author and Entrepreneur; Jason Grigsby - Mobile Web Evangelist; and Josh Clark - Mobile Design Strategist, talking about stimulating topics ranging from DevOps to responsive design, and discussing steps toward adopting these cutting-edge development methodologies.


And, of course, beyond that we will share new information about Akamai product roadmaps, discuss best practices, and network with an incredible group of peers whilesharing a beer together after the sessions.


Stay tuned and I look forward to seeing you at Edge 2013.


Guy Podjarni

Vice President, Chief Technology Officer, Web Experience , Akamai

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