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Delivering High Performing Images on the Akamai Edge

Deep Dive - Part 1: Image Formats

In our previous entry, we got a glimpse into the capabilities of the Akamai Adaptive Image Compression (AIC) product, and how it can help in making the fastest sites on the Internet even faster. But how does fast delivery of images actually happen? In this two part deep dive, we will address:

  • Initial decision points content developers need to keep in mind when evaluating image formats, and their image compression options
  • The Adaptive Image Compression implementation process, and how to choose your compression settings

How Can You Trust a Website?

During an early summer morning on August 1982, in the brightly lit hallway of a non-descript academic building on the campus of University of California Berkeley, two scientists who were working on what the world will later know as the Internet, had a brief but very important conversation:

"How can we trust ARPANET?"

"Because you can trust your colleagues."

End-User Mapping Brings Users Closer to Internet Nirvana

It goes without saying that people enjoy using the Internet more when response times are fastest. But most of us are not as concerned about why websites respond more quickly, as long as they do. There are many factors that contribute to faster (and more satisfying) web experiences. Certainly, faster broadband connectivity and well-designed web sites play a role. And websites that leverage content delivery networks (CDNs), which distribute web content to servers located closer to end-users, outperform sites that don't.

Doubling Down on OTT

It's no secret that digital video entertainment is in the midst of a massive transformation that includes the way content is packaged, distributed and consumed. The days of consumers demanding large cable TV packages and renting feverishly from local video stores are a distant past. Today, electronic consumer media spend has already surpassed physical, the words "skinny bundle" have crept into our vocabulary and those of us in the US are now more likely to belong to a broadband enabled household that subscribes to an OTT video service than not. Streaming services that offer ubiquitous access to quality premium video content at an affordable price are currently all the rage. As new and existing services jockey for position to secure consumer mindshare, it's apparent OTT as whole will continue to be a critical growth area as recent data predicts the OTT video market to grow at a CAGR of 18.40% from 2014-2019.

Mobile is Feeding My #FreeBrady Obsession

As a New Englander and avid Patriots fan, I have been obsessed with watching everything #FreeBrady related.  I can't get enough.  Short of reading the entire 243-page Wells report - Snooze - I want to watch everything that is going on with deflategate in order to support my favorite QB against all the haters out there.  

Holiday season in July?

Has Amazon's Prime Day officially kicked-off the holiday selling period? Probably not, but its success does suggest people are ready for a discount, which means retailers should prepare for a busy holiday season. So what can retailers expect in the coming weeks and months?

Here are four trends retailers need to consider when planning for the holidays:

1. Consumer confidence is rising

Consumers seem increasingly willing to shop. The National Retail Federation (NRF) 2015 Holiday Planning Playbook has consumer confidence climbing in parallel with some of the lowest gas prices seen in six years. All signs are pointing to a strong holiday selling period.

This month we'll release the Q2 2015 State of the Internet Security Report. Tomorrow, we'll begin previewing sections of that report in this blog.

But before we begin, a look back at the previous quarter's report is in order. Such a review will better position readers to digest the new report and do some comparing and contrasting. Every report highlights a new trend, but we also see things that don't change much from one quarter to the next. The challenge is in finding activity that bucks normal trends.

Defending Against DD4BC Cyber Attacks

To date, over a dozen Akamai customers have been the targets of DD4BC, a group of cyber attackers who use a series of politely worded, yet increasingly threatening email messages to extort a 25 Bitcoin ransom (approximately $5,750 in US dollars) in exchange for stopping attacks on the victims' sites and number if victims is increasing. DD4BC starts out with what they call "small demonstrative attacks" that will not crash the site and last for one hour "just to prove that we are serious." Those companies that continue to ignore DD4BC's 24-hour ransom demand receive subsequent emails upping the ransom to 50-100 Bitcoins and threatening long-term UDP flood attacks at 400 to 500 Gbps - which they warn will not be easy to mitigate.

I was ready for a relaxing vacation on the Mexican Riviera Maya where the warm waters and cool drinks would provide the backdrop for a great week.  Making the Internet fast, reliable and secure every day is demanding work so I was happy to temporarily leave my thoughts about Akamai at home, spend quality time with family, and sneak in a book that I've been wanting to read for a while.

Is your cloud strategy delivering for your users?

Enterprise public cloud adoption is becoming a norm around the world. Gartner expects public services cloud to hit $240 billion by 2017. They also suggest that the worldwide software as a service (SaaS) market will grow at 18.1% annually and the market will hit $46.35 billion by 2017 [1]. In addition to traditional dev-ops applications, business critical functions, such as CRM and ERP, are moving onto public cloud infrastructure. The goal is to take advantage of the on-demand scalability, flexibility and cost savings associated with cloud computing.

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