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Stats. How geeky. And boring. I hardly remember anything from basic elementary math, let alone anything to do with statistical analysis at a college / university level. But it turns out that statistics can be incredibly useful in describing what's happening across a population, such as when you use Real User Monitoring (RUM) to get performance metrics (such as load times) across your user base. Why is this important?
Consider this - the number of months needed to reach 1 million users in India since launch : Facebook - 10 months Twitter - 12 months Instagram - 2.5 months HotStar - .2 months (6 days !!!) So what is HotStar? HotStar is one of the recent OTT video applications launched by Star India, launched to coincide with the start of the cricket world cup. Star is one of
Family and Internet safety advocates have lobbied long and hard to government regulators and Internet service and content providers for stronger measures and controls over the types of content viewable by children when online. And based on recent reports, some ISPs have responded in a favorable way, by implementing services that place automatic blocks on "high risk" websites including those that feature nudity or sexual content or are related
It's summertime! While most people are relaxing at the beach or enjoying a BBQ, here at Akamai we've already shifted sights towards the winter to provide relief for retailers by ensuring they have fast, reliable and secure e-commerce sites in time for the holidays. The holiday season, after all, is just around the corner. Here are four key ways we are helping retailers convert more shoppers into buyers while
HTTP/2 (h2) is incredibly exciting: The first major rev to HTTP in 15 years, focused on modern web development, performance minded, etc., etc. But one thing that has people looking at it with trepidation is that to use it you effectively need to move your site over to TLS (i.e. HTTPS). Though not a requirements in the protocol, no major browser has plans to put h2 in the clear. Whether
During an early summer morning on August 1982, in the brightly lit hallway of a non-descript academic building on the campus of University of California Berkeley, two scientists who were working on what the world will later know as the Internet, had a brief but very important conversation:"How can we trust ARPANET?""Because you can trust your colleagues."
Search Engine Optimization (SEO) campaigns are prevalent and legitimate ways to promote web applications in order to get a better visibility and more traffic to your web application. But what happens when an SEO campaign crosses the line into the dark side and becomes malicious? Recently the Akamai Threat Research Team discovered a highly sophisticated SEO attack campaign that was promoting the search results rating for a web application
Akamai famously lost the first competition it entered, the MIT 50k, before securing funding and becoming a wildly successful start up and one of the largest IPOs in history. Today Akamai is a 2B public company that prides itself on fighting the odds in order to challenge the status quo and provide business value to customers.
Akamai's 8th Annual Customer Conference is approaching quickly and we have some great industry speakers joining us to share how they are overcoming some of the toughest challenges in Commerce. Speakers from Norwegian Cruise Lines, Crocs, Mary Kay and Guitar Center, among many others will share ideas, best practices and tactics to improve customer experience and increase key performance metrics as we address key trends shaping the industry.