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Before we dive straight into the magical unicorn from heaven that is serverless computing embedded within the CDN edge (a direct customer quote that I want on a team T-shirt soon), let's first level-set on some basic concepts of computing. In the context of web experiences, IoT device messaging, and really anything else that travels across the public internet, compute can happen in three venues:
To attract and retain customers, you must offer an exceptional digital experience. In an increasingly competitive business climate, organizations are fighting to maintain loyalty and keep users engaged online. The cost of switching is low, consumers are transient, and user expectations for how digital experiences should perform have never been higher.
Ubiquity of Digital Video Means Meeting Viewers' Quality Expectations Digital video viewership is on an aggressive growth course. Globally, consumers will spend 84 minutes a day watching online video in 2020, up 25% from 2018[i], and digital video viewership will increase from 35% in 2019 to more than 39% by 2023[ii].
How long will you wait for something? That depends on what you're waiting for, of course. But in your daily interactions, think about how many "things" you interact with where you expect the response to be instantaneous - tapping on mobile apps, logging in and transacting with a retailer or a bank, selecting and viewing content on a streaming media device, interacting with a connected device like a light, doorbell,
Sports, gaming, and other live events have the potential to overwhelm network capacity due to the sheer volume of traffic generated when large numbers of viewers or gamers engage. These "peak" events may only occur once a month or even once a year (sports championships, election results, gaming downloads, etc.) with far lower, more consistent, and predictable traffic levels the rest of the time.
The emergence of the COVID-19 outbreak dramatically changed and disrupted the normal routines of our personal and professional lives. It led us to stay inside and work from home. It altered our browsing habits from our corporate devices, and it led to increased levels of security risk exposure.
Even though it was only November, it seems like an eternity ago that Akamai CEO Tom Leighton discussed the then-forthcoming "streaming explosion" on Variety's "Strictly Business" podcast. Tom spoke with Variety Co-Editor-in-Chief Andrew Wallenstein about the upcoming launches of streaming services like Disney+, Apple TV+, HBO Max, and Peacock, and the internet's ability to withstand so much more video coming online. Nobody knew at the time that we were mere
A sudden and dramatic surge in internet traffic, much of which is driven by video streaming and game and software download events, is testing network infrastructures with unprecedented volume. The 30% increase in global traffic Akamai delivered from the edge during the past month, compared to the ~3% growth during a typical month, illustrates the impact COVID-19 has had on the internet. As a result, regulators, ISPs, and many Akamai
When you initially onboarded your OTT traffic to a CDN, you probably went with default settings. And to be honest, why wouldn't you? A standard media configuration is designed for the short http-based segment delivery at scale. It removes the bottleneck of your origin connectivity, taking you from a couple of hundred Mb/s to several Gb/s (and Tb/s) of OTT traffic to your customers as your service grows. So, do