Akamai Diversity

The Akamai Blog

Recently by Chris Wraight

Chris Wraight

Chris Wraight

January 16, 2019 4:00 PM

Targeted Security Attacks Impact Holiday Shopping

Part 2 - Security In the first post, web performance was discussed, especially for the mobile visitor. While web performance is critically important, security is also a vital area of focus and investment because, threat actors don't take holidays. They're always out on the internet probing sites, looking for vulnerabilities and ways to steal data or take over sites. They are however, keenly aware of holidays and what that

Chris Wraight

Chris Wraight

January 16, 2019 11:00 AM

Mobile Optimization Should be Your Highest Priority

Predicting and preparing for peak traffic volume and resource demands is a difficult task for online retailers around the world. They need to be ready for both expected and unexpected traffic spikes at any time. No one wants the CEO on their doorstep asking why their website is down and losing revenue every second it remains offline. In this post, the first of two parts, I'll share key web

Chris Wraight

Chris Wraight

January 4, 2019 2:07 PM

Christmas Day was Quiet for Online Retailers But Pic ...

Christmas Holiday Retail Sales In early November, eMarketer forecast that the 2018 U.S. online retail holiday sales would be $106 billion, a healthy increase of 16.6% over 2017.

Chris Wraight

Chris Wraight

November 28, 2018 9:42 AM

As Predicted, Mobile Continued eCommerce Dominance O ...

Akamai predicted in September 2018 that mobile shopping would continue its growth this holiday shopping season. That prediction held true as we saw mobile devices increase their share of Black Friday online shopping traffic volume to 57.55%, with desktop traffic dropping to 35.91%. And for the first time in Akamai history Cyber Monday mobile shoppers surpassed desktop users, based on session traffic.

Chris Wraight

Chris Wraight

November 14, 2018 11:05 AM

Singles' Day Blows Away Its Own Records

Singles' Day in China is the world's largest shopping event. Since its beginnings in 1993 at Nanjing University, it has grown to become a national phenomenon. Singles' Day was originally started as a way to celebrate singles and as a protest against couple-centric festivals. The date 11/11 was chosen because of its resemblance to "bare sticks", which is Chinese slang for bachelors.

Chris Wraight

Chris Wraight

November 9, 2018 2:26 PM

Mobile Shopping Growth Accelerates During Diwali

Diwali is the Hindu festival of lights, celebrated every autumn in October or November. According to Redseer Consulting, the sales volume during the festival usually accounts for about 35%-40% of the annual sales of e-commerce in India; for 2018 Redseer predicts $2.5 to $3 billion gross merchandise value, up from $1.5 billion in 2017 as the more than 460 million internet users make their holiday purchases.

Chris Wraight

Chris Wraight

October 12, 2018 12:56 PM

It will take more than web pages that load faster to ...

When designing websites to meet peak traffic demands, it is vital to look beyond basic metrics such as page load speed. Providing visual content optimized for both desktop and mobile devices, and combating security threats will help you drive traffic and improve conversion rates during the holiday shopping season and beyond.

Chris Wraight

Chris Wraight

September 13, 2018 11:25 AM

Mobile Device Access Predicted to Surpass Desktop Th ...

By Chris Wraight and Charles Choe The U.S. back-to-school shopping period is a hectic time when parents are busy purchasing items for their children such as pencils, books, electronics and new clothes; back-to-college is just as important and is now tracked separately. According to the National Retail Foundation, the 2018 total back-to-school and back-to-college spending for K-12 schools and college is projected to reach a combined $82.8 billion (back-to-school $27.5b

Chris Wraight

Chris Wraight

September 12, 2018 9:19 AM

Mobile matters: How to ready your apps for the holid ...

https://www.digitalcommerce360.com/2018/08/30/mobile-matters-how-to-ready-your-apps-for-the-holiday-shopping-spike/ While more consumers now shop on smartphones, retailers have a lot of work to do to make mobile shopping easy. Developers must account for the wide variety of mobile hardware and software, take into account how consumers use their phones in stores and ensure easy checkout.