Akamai Diversity

The Akamai Blog

Connected Consumers, Premium Content and the Cloud Converge: CES 2012

Today's hyperconnected world is radically changing the business of media and entertainment. Cloud computing, ubiquitous connectivity, and the increasing consumption of IP video are driving content providers to move more content to the cloud and users to expect easy access across multiple devices. Technology advancements and rapid consumer adoption have created an environment where delivering a secure, high-performing consumer experience on any device is critical. This new environment brings enormous benefits and opportunities, but also real challenges.

Industry predictions indicate that by 2015, 90 percent of video will be online and the ratio of devices per Internet user will be five to one. As a result, the entertainment industry faces increasing complexities around entitlement, access, monetization, quality and security.

Today at CES, Akamai unveiled three new products to address emerging business and consumer needs in the online entertainment industry in the areas of security, delivery and as well as support for emerging business models. Building on its Intelligent Platform, Akamai is enhancing its next-generation broadcast solution - the Akamai HD Network - offering advanced monetization capabilities, business model flexibility and simplified workflow to reach a growing device landscape.

Premium entertainment content is a perfect fit for the cloud as the proliferation of connected devices makes on the go entertainment experiences today a reality. By solving the challenges of this dynamic landscape, Akamai continues to take complexity out of the equation and allow our customers to focus on their core business strategies.

More information about today's announcement can be found at these links:
Press Release: http://www.akamai.com/html/about/press_news.html
Akamai SecureHD Whitepaper: http://www.akamai.com/html/solutions/hdnetwork.html
Akamai for UltraViolet microsite: http://www.akamai.com/ultraviolet

Jennifer Donovan is a Senior Manager of Public Relations at Akamai